Digital products are everywhere—from the templates used by small businesses to spruce up their branding, to the ebooks that help individuals learn new skills. They are products that hold immense value in today’s digital-first world. As we look ahead to 2024, reselling digital products presents a golden opportunity to grow an online income. Not only is it a flexible business model, but it also requires minimal overhead and can be scaled quickly.

By 2025, the digital product industry is projected to be worth $74 billion.

But where do you start? With so many options out there, choosing the right digital products to resell can feel overwhelming. That’s why this guide explores the top 10 in-need digital products in 2024. From design templates to software, we’ll walk you through each option, explain why it’s worth considering, and give you practical tips on how to get started as a resller. 

1. Design Templates

Design templates are pre-made layouts that can be customized for various uses, such as social media posts, website designs, and marketing materials. They save time and effort for businesses and individuals who need professional designs but lack the skills or resources to create them from scratch.

Why Resell Them? The demand for high-quality design templates is skyrocketing as more businesses recognize the need for consistent and visually appealing branding. This is especially true for small businesses and startups that need cost-effective design solutions

How to Start Reselling:

• Find a Niche: Consider specializing in a specific industry, like real estate or e-commerce, where design needs are particular and consistent.
• Bundle and Sell: Create bundles of related templates (e.g., a social media pack) to offer more value and encourage higher sales.

2. Ebooks

Ebooks have been around for a while, but their relevance has never waned. They’re perfect for sharing in-depth knowledge or telling a compelling story. For resellers, ebooks offer a low-cost entry into the digital marketplace.

Why They’re Popular: Ebooks are versatile. They can be about anything from health and fitness to business strategies or fiction. They cater to a wide audience looking for knowledge, entertainment, or both.

How to Start Reselling:

• Select High-Demand Topics: Focus on areas with proven interest, such as self-help, business growth, or niche hobbies.
• Offer Added Value: Pair ebooks with downloadable resources or access to a related webinar to increase perceived value.

3. Online Courses

Learning online isn’t just a trend; it’s a revolution. People everywhere are seeking to upskill, learn new hobbies, or even make career changes from the comfort of their homes. This makes online courses a hot commodity in the reselling world.

Why They’re Popular: Online courses provide flexibility in learning, which is perfect for busy professionals and hobbyists alike. They can be scaled easily and tailored to specific audiences.

How to Start Reselling:

• Focus on Trending Skills: Target courses that teach skills in demand, such as digital marketing, coding, or graphic design.
• Build Trust with Testimonials: Share reviews and success stories from previous course takers to build credibility.

4. Software and SaaS Products

Software is the engine that powers today's businesses, from accounting tools to customer relationship management systems. SaaS (Software as a Service) products, in particular, offer recurring revenue potential, making them ideal for resellers.

Why They’re Popular: Businesses are always on the lookout for tools that can improve efficiency, save time, or cut costs. SaaS products fulfill these needs while providing a subscription-based revenue model.

How to Start Reselling:

• Choose Reliable Partners: Partner with software providers known for quality and reliability to build trust with your customers.
• Offer Comprehensive Support: Providing great customer support can set you apart from competitors and build long-term relationships.
• Join Affiliate Programs: Many software companies have affiliate programs that provide a commission on each sale, making it easy to get started without upfront costs.

5. Audio Files and Music

From podcasts to YouTube videos, audio is everywhere. Content creators, filmmakers, and advertisers constantly seek quality music and sound effects to enhance their productions, creating a booming market for audio files.

Why They’re Popular: High-quality audio adds a professional touch to digital content, making it more engaging and memorable. With the rise of independent content creators and small businesses, the demand for affordable and diverse audio files has grown significantly. Offering a library of high-quality audio can cater to a broad market. 

How to Start Reselling:

• Diversify Your Library: Offer a wide range of genres and sound effects to cater to different needs, from upbeat jingles to calming background tracks.
• Flexible Licensing: Provide different licensing options to accommodate both small creators and large enterprises.

6. Stock Photos and Videos

Visual content is king in the digital age. Stock photos and videos provide the visual backbone for countless websites, ads, and marketing materials. They are indispensable tools for anyone looking to enhance their digital presence.

Why They’re Popular: The constant demand for fresh and diverse visual content makes stock photos and videos a lucrative digital product. Businesses and marketers often need new images and videos to keep their content relevant and engaging.

How to Start Reselling:

• Build a Diverse Portfolio: Include a mix of general-purpose images and niche-specific content to attract a broader audience.
• Focus on High-Demand Themes: Capture content in high-demand areas like business, lifestyle, and technology.
• Quality Over Quantity: High-resolution images and videos with professional editing are more likely to sell.
• Subscription Models: Consider offering subscription services where customers pay a recurring fee for access to a curated collection.

7. Website Themes and Plugins

As businesses and individuals continue to establish their online presence, the demand for customizable and user-friendly website themes and plugins grows. These digital tools help users create the websites they envision without needing advanced technical skills.

Why They’re Popular: As more businesses go online, there’s a growing need for customizable and easy-to-use website themes and plugins. These products help small businesses or bloggers create professional-looking websites without needing extensive coding skills.

How to Start Reselling:

• Focus on Popular Platforms: Develop themes and plugins for well-known content management systems like WordPress and Shopify.
• Stay Updated: Keep your themes and plugins up-to-date with the latest technology and security standards to maintain customer trust.

8. Printables and Planners

In a world that increasingly leans towards digital solutions, printables and planners offer a refreshing blend of digital and physical. They cater to the DIY culture, educators, parents, and anyone looking to stay organized or craft creatively.

Why They’re Popular: Printables offer a simple yet effective way to help people organize their lives. Their low production cost and high perceived value make them a popular product to resell.

How to Start Reselling:

• Event-Specific Products: Create printables for specific events like weddings, birthdays, or educational purposes to tap into seasonal markets.
• Offer Bundled Deals: Group similar products together to encourage higher sales per customer.
• Offer Customization: Allow customers to personalize their planners or printables for added appeal.
• Promote Through Social Media: Use Pinterest or Instagram to showcase your designs and attract a wider audience.

9. Mobile Apps

With smartphones being an indispensable part of daily life, the market for mobile apps is ever-expanding. From productivity tools to games, apps cater to a vast audience, making them a valuable product for resellers.

Why They’re Popular: With mobile devices becoming a primary mode of internet access, the demand for mobile apps is soaring. Reselling apps, particularly those with a clear value proposition or unique feature, can be highly profitable.

How to Start Reselling:

• Choose Niche Apps: Focus on apps that solve specific problems or serve niche markets, such as fitness trackers or language learning tools.
• Freemium Models: Resell apps that offer a basic free version with paid upgrades, appealing to a wide range of users.
• Optimize for Visibility: Ensure the apps you resell are optimized for app store searches to maximize downloads and engagement.

10. Video Content

Video is one of the most engaging forms of digital media today. Whether it’s educational, entertaining, or promotional, video content has a powerful impact and a broad audience, making it a high-demand digital product.

Why They’re Popular: Videos can convey complex information quickly and effectively, making them ideal for tutorials, product demos, or even entertainment.

How to Start Reselling:

• Create High-Value Content: Focus on videos that offer clear value, like how-tos, explainer videos, or product reviews.
• Bundle Services: Pair video content with editing services or additional multimedia to provide a comprehensive package.
• Offer Customization Services: Provide additional value by offering to customize videos for businesses or influencers.

Conclusion

Reselling digital products in 2024 offers a unique opportunity to build a profitable side hustle or even a full-time business. You may have hopes of making it big, or maybe you just want a passive income stream that can grow to eventually replace your job.

If you’re considering stepping into this promising market, partnering with a platform like InternetKeeda can streamline the process. InternetKeeda offers a comprehensive catalog of over 20,000 digital products, ranging from software to hosting solutions, which allows you to start with a wide variety of high-quality products right at your fingertips.

Next Steps to Become a Reseller with InternetKeeda:

Explore the Product Range: Start by browsing InternetKeeda's extensive product catalog. Look for products that resonate with your interests and that you believe would appeal to your target audience.

Choose Your Business Model: Decide whether you want to be a reseller, earning commissions on each sale, or prefer the white-label option to create a marketplace under your brand. Each model offers unique benefits, so choose one that aligns with your goals.

Sign Up and Get Started: Register with InternetKeeda to gain access to thousands of products. And start reselling without the hassle.

Start as a reseller, earn lucrative commissions on every sale, or white-label your business and build a marketplace under your brand. The choice is yours.