Mobile Marketing Handbook: Your Guide to Embracing the Mobile Revolution
In today's fast-paced digital world, mobile marketing has become an essential strategy for businesses of all sizes. The Mobile Marketing Handbook is your comprehensive guide to understanding and implementing effective mobile marketing techniques.
As we move further into the digital age, more and more businesses are recognizing the importance of mobile marketing. In fact, in 2014, 78% of retailers planned to invest in mobile marketing, and this trend has only continued to grow.
This handbook covers a wide range of topics to help you navigate the mobile marketing landscape:
Understanding mobile apps and their role in marketing
Different types of mobile websites and their benefits
Deciding between outsourcing development or doing it yourself
Optimizing your website for mobile viewing
Evaluating whether you should build an app
Comparing advantages of apps versus mobile websites
Recognizing potential disadvantages of apps
Generating ideas for your mobile marketing strategy
Exploring mobile advertising platforms
Best practices for advertising to mobile users
Don't let your competition get ahead. The Mobile Marketing Handbook provides you with the knowledge and tools you need to create a successful mobile marketing strategy for your business.
This product comes with Personal Use Rights, allowing you to use the information for your own business or personal learning.